Having a baby is joyous, amazing and wondrous. It is the biggest, bravest thing we will ever do and it isn’t always easy. While we have beautiful, jubilant moments, we also have fears and doubts about our decisions and choices.
Having family, friends and carers around is the first big assist, but there are many things that help new parents manage the risks like a pro.
We are so lucky to be living in modern times where we can utilise many wonderful products which help us keep our babies safe, calm and happy.
Safety is obviously a priority and providing your baby with a safe space to explore will build their confidence and yours as they face each new milestone. With the assistance of the right products we can achieve the very best for our newborn baby with relative ease.
However, deciding which things to buy before your baby arrives can be an overwhelming experience.
"However, deciding which things to buy before your baby arrives can be an overwhelming experience."
There are 7 reasons why people buy products:
- Necessity
- Convenience
- Security
- Identity and belonging
- Price
- Recommendation
- Obligation
- Fear
- Happiness
The diagram below helps us to understand our motivations:
There are a few products which benefit us morning, noon and night that we tend to take for granted and only notice how helpful they are when we forget to take them with us on holiday.
Some that come to mind are baby monitors, bottle warmers, car chairs and prams. They all equip us to deal with our children’s needs quickly and effortlessly.
"Baby monitors, bottle warmers, car chairs and prams all equip us to deal with our children’s needs quickly and effortlessly."
Another incredibly useful item is a play mat which helps babies develop and learn. They are not just a “good to have”, but provide a solution to so many needs.
- They cushion our little one’s bumps and tumbles
- They double as a changing mat, eating mat, tummy time and relax mat for mom and dad
- They are clean, dust free and wipe clean
- They stay warmer than the floor in winter and cool in summer
- They are non slip, soft but firm
- They see your baby through all its milestones
Play mats are an essential item which will be used frequently and throughout their lives. From tiny babies right into their toddler years, you will be amazed by how useful and essential a play mat actually is.
At ARK Playmats, we create play mats for your baby but design them for you so that you can retain your sense of style without compromise.
ARK play mats are designed by a family for families as we know what you need to help you navigate your baby's life with maximum assistance.